Canay Atalay is the Cofounder of Patica, a digital learning platform company with a mission to accelerate people around the world via personalized learning paths, human to human knowledge and skills transfer. Her second start up is BeMe, an international open value based loyalty and rewards exchange platform, which encourages communities and companies to act according to their own values and life designs. She is a lecturer in Bilgi MBA Entrepreneurship & Small Business Management program, sharing her knowledge and experience to promising future leaders and changemakers. She is an international ambassador of Socratic Design, which is a radical intervention change model for companies based on philosophy, moral and ethical values to convert companies to become more intelligent and coherent, and she is Socratic Dialogue President. She is also a senior advisor on ‘design thinking’, ‘digital transformation’ and ‘innovation’ domains, chosen as one of the top 30 Turkish women who inspire digital.
She received a B.A. degree in Business Administration from Bogazici University. Her previous experience includes being the country leader Fjord Design and Innovation by Accenture Interactive in Turkey, and acting as a senior business designer in Accenture with operations in Turkey and Middle East for clients like Turkish Airlines, Etisalat, Garanti Bank, Is Bank, Akbank, Yapi Kredi Bank, Hepsiburada, Turkcell and Vodafone. Before Fjord, she used to be a partner and CMO of Mobilera (second fastest growing Telco company of EMEA by Deloitte Fast 500), an int’l digital media, marketing and technology conglomerate, working with leading operators, banks, FMCG brands and retailers in 8 countries, designing and executing community marketing programs with more than150 million members. She is the cofounder of Boom Digital Nation, multi awarded, first mobile media focused company of the region, running Turkey country promotions in 45 countries with Istanbul Shopping Fest. She was a board member of MMA (Mobile Marketing Association) Turkey and Mobile Media Research & Measurement Committee Leader. In her early career, she was a product manager in a pharmaceutical company. For details, click here.
She is an experienced consultant, lecturer, speaker and workshop facilitator, with unique combination of methodological and field experience on her expertise domains, powered by
her ‘human centric’ and ‘children-first world’ design passions. Some of her appearances can be found here;
- Digital Age Women Who Create Value and Impact using Technology
- House of Beautiful Business MWC 2017
- TIM (Turkish Exporters Assembly) Innovation Week 2017, ‘Innovation for a Better Future’
- Uskudar TV ‘Skills and Success’
- Socratic Design Istanbul Workshop
- tech.eu IOT Stars, MWC 2017
- Brand2Global, Silicon Valley ‘Race to Local Influence’